I was reading the McKinsey Report – McKinsey: The $33 Trillion Technology Payoff “A gallery of disruptive technologies” – and thinking these disruptive technologies can create a perfect storm in the For Purpose (= NFP) sector.
Smartphone penetration in Australia will reach 84% by the end of 2013.
- It’s amazing when using public transport – everyone is on a mobile device!
- How common is it that people are surfing and scanning their mobile devices whilst watching TV, sport etc.
- This is not just the domain of the younger generation – think of the liberation for us 50+ and increasingly and importantly those with a disability and the disadvantaged who can have their world opened up.
Then further the latest research says that 64% of smartphone owners are now using their mobile devices to shop online, a number that has quadrupled since June 2010.
Putting this all together there is a tremendous opportunity that For Purpose organisations have to ride this wave – to utilise existing, simple to use, fit for purpose supporter engagement/donor management systems to drive.
Automation of Knowledge Work
Social Impact, Measuring Impact, Collective Impact are the buzz words that are accompanying the NDIS.
Another great opportunity in the For Purpose sector is to utilise technology to not only simplying and streamline the capture of information or “touch-points” but to turn this into impact based reporting for funders. The Mobile Internet again plays an important enabling role in reducing the cost and complexity of traditional applications in this space.
Over the coming weeks I will share some stories, case studies and potential risks based on what’s possible in the here and now.